"I STARTED COLLECTING
CLOTHING TAGS SOMEWHERE BETWEEN MIDDLE AND
HIGH SCHOOL."
About Me.
BA Graphic Design and Media Arts
Southern New Hampshire University
I started collecting clothing tags somewhere between middle and high school. That's right, the branded ones most people throw out. I started to view these tags as mini canvases, too beautiful to throw into the trash. I didn't know it at the time, but these clothing tags were my introduction to brand identity and typography.
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I live in New York City, where I've worked in several industries including performing arts, real estate, and theatre, playing a key role in rebranding initiatives for Circle in the Square Theatre School. I am inspired by
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designer Paula Scher and painter Edgar Degas, two individuals who understand the need to create with their hands. I enjoy integrating sketching and other means of visual art into my graphic design process. ​Individuals call me detail-oriented, resilient, and relentless.
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​​My mission is to tell visually engaging stories and strengthen brand identity through minimalistic visual storytelling. By embracing identity, I create unique yet specific solutions to design challenges. Behind every brand there is a story to be told.
